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IEP009: How to Pivot Your Business and Follow Your Passion with Kathryn Hocking

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What to do when your business is going well, but no longer fulfilling or stimulating you? It can seem like a big risk to pack it all in and launch into the unknown with a new offering, in a space you’re not known for. Especially if it’s a space where you feel your loyal fans won’t follow you.

My podcast guest today has experienced this shift in her business, and she’s sharing why and how she has pivoted her successful business so that she can follow her true passion.

Kathryn Hocking is an expert launch strategist and the creator of several wildly successful online programs including the e-Course Launch Formula and Launch Mastery. 

Over the last few years, Kathryn has honed her healing skills and she is now a practicing Soul & Energy Medicine Practitioner and Intuitive Astrologer, allowing her to take a holistic approach with her clients. Kathryn teaches her clients how to fuse strategy with soul, heart with hustle, yin with yang to ensure everything they launch creates sublime abundance and leaves them feeling like a total launch goddess. 

In this episode, you’ll hear about:

  • How adrenal fatigue and burn-out – two years’ running – signaled to Kathryn she needed to make a drastic change to her business
  • How Kathryn made the courageous decision to pivot her business from teaching how to create eCourses to launching with grace & ease, and now to using astrology to navigate business
  • Why self-care is the essential ingredient to a successful (and sustainable) launch
  • How to integrate feminine leadership into your business
  • How astrology has helped Kathryn – and her clients – create a deeper connection to their businesses and communities

Links and Resources Mentioned:

Want to create a highly successful business that is deeply rewarding and fulfilling, whilst having a huge impact on the people that you serve? Then subscribe for more high-value conversations on the Intuitive Entrepreneur Podcast.


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About Brigit Esselmont

Brigit Esselmont is the author of the #1 Amazon best-selling books, The Ultimate Guide to Tarot Card Meanings, Everyday Tarot and the Biddy Tarot Planner. A professional Tarot reader for more than 20 years, Brigit founded Biddy Tarot in 1999, where each year over 8 million people (like you!) are inspired to live more mindful and enlightened lives, using the Tarot as a guide.

Brigit Esselmont